I am going to pretend for a moment that this post is about viral marketing, and the power of shameless self-promotion. And it does to some degree. Entertaining people goes a long way in the web marketing arena - it worked for Ze Frank, and many many countless others who share that sense of cynicism meets a dadaist sensibility that we, as postmoderns, find priceless.
However, I’m not really posting this video because I had a burning itch to say something intelligent about viral marketing or postmodern cynicism - I’m just a Tom Waits fan and my friend Adam sent me a link. I thought it was worth sharing with you, so I stuck it on my blog.
There’s no denying it: the economy has gotten shitty. While we over at Object Adjective seem to be going strong, landing contracts and continuing business as usual, you can hardly surf the news feeds on the web without reading one article or another about how unemployment rates have risen to claim over 232,000 jobs since the new year, making this the largest recession since 2003. Unemployment rates at the time of this post are a whopping 5.1% and continuing to climb. It’s a bit scary for all of us here in the US of A, even with the prospect of getting that stupid tool out of the White House.
But the reason I am writing this is not so much to gripe about economics in general as it is to promote a good friend of mine who has lost her design job to the current recession.
Her name is Vara Pappas and she is a hell of a print designer and a damn good fashion photographer as well. This past Monday she received notice that she was being downsized by her company due to a lack of incoming work. They ensured her that she would be awarded 2 weeks of severance pay, but this is hardly a treat when you live in San Francisco, one of the most expensive cities in the US. She needs to find a job that will give her the opportunity to do what she does exceptionally well, and fast.
So, if you’re hiring a print designer, or you know someone who is, check out her website.
Note: She’s also willing to take freelance projects for the time being as well until she finds something more permanent, so don’t miss out on the opportunity to work with her.
I’m juvenile. The reason I say this is not because I want you to think less of me, but to warn you that while you may be able to extract an ounce of serious commentary from the content in this post, the side of me that still giggles at potty language is at the forefront of my motivation.
While browsing around various design sites, I came across a rather positive review on The DieLine of the latest packaging design from the San Francisco cleaning product company, Method.
Le Scrub and Lil’ Bowl Blu mark the company’s entrance into “deep cleaning” products and round out their line of bathroom products.
While I agree that there is a sleek and modern loveliness to these bathroom cleaning products, I at once had to snicker at the bare naked fact that the two depicted in the image above look very referential to a butt and an indeterminate colorectal organ shape.
The Tub Scrub product is probably the most hysterical as all I can see when I look at it is what appears to be an abstraction of a set of ass cheeks clenching a sponge. I can’t possibly be alone in this sentiment. And while the toilet bowl cleaner is more of a traditional shape for this sort of cleaning product, it’s smooth gentle curves are less “Clorox toilet bowl cleaner” and more digestive organ.
Of course, asses and bathrooms kind of go together, so maybe Method’s packaging design was deliberate…but probably not. I can’t picture a bunch of ad and design guys sitting around deciding to make their clients’ products look this anal…but what do I know? I’m a web designer, so my expertise seldom crosses into dealing with consumer products.
Of course this happens in web and print design as well. We’ve all designed something that was phallic, or contained a prominent undesirable shape of some sort. If you’re lucky someone catches it before you submit it to the client, or worse, release it into the world for all to giggle at….
A few weeks back, along with many others in the development community, I wrote in response to Microsoft’s announcement that IE8 would implement version targeting, a means of back-dating a site so that it doesn’t break with new releases of the browser.
While my views expressed in Version Targeting: Defaulting to the Past to Spite the Future? were primarily favorable of the new technique, I expressed my concerns with Microsoft’s decision that IE8 and all other browsers to come would default to rendering as if it were the previous release of the browser if the meta tag, which looks like this:
was omitted, rather than in the current up to date standards mode. Perhaps the pressure of the masses in the standards community, Microsoft has caved and agreed that the default rendering engine of IE8 will now favor standards compliance rather than giving precedence to the fear of breakage. To quote their March 3rd press release:
Microsoft Corp. is now configuring the settings in Internet Explorer 8, the upcoming version of its browser, to render content — by default — using methods that give top priority to Web standards interoperability.
While their official position is that they have reoriented their company focus away from proprietary winner-take-all competitiveness and toward interoperability, a lot of us (those not so trusting), posit that they most likely just couldn’t stand up to the pressure coming from those aligned with the web standards movement.
Honestly, it doesn’t really matter what contributed most to their decision. Either way you look at it, progressive support for standards is a good thing. In the end, with IE8 now in public beta, it seems the IE team is finally looking forward like the rest of us, instead of shoving their proverbial heads up their own asses. Standards will be supported by default.
This week has brought an exciting new development in my life: I got accepted to the Studio Residency Program at Root Division, a nonprofit arts organization here in San Francisco’s Mission District. A few weeks ago, due to the urgings of friend and artist Deric Carner, I made the decision to apply to the program.
After speaking to the director on the phone about the application process, I quickly slapped together my portfolio, resume and finished updating my art portfolio website. That same afternoon I crossed my fingers and dropped off a folder containing evidence of my fine arts career to date. Anyway, to make a short story shorter, I interviewed and received notification 2 days ago that I got in. So I am officially going to have a studio space! I can barely contain myself, I’m so elated.
The program over at Root Division is great - you get a studio space at a much lower than market rent, and in exchange you just have to spend a few hours a month doing some sort of service for the organization. You can help with any number of things ranging from teaching community art classes to hanging exhibitions in their gallery space. In my case, they might also have me help out a bit with their website, since, as you know, this is my “thing.” I definitely consider the opportunity to be involved with the organization and spend some of my free time helping them out to be a perk rather than a burden.
As a studio resident, you also get the opportunity to show your work in their gallery, curate art exhibitions, and just be around the other studio artists in the program. Having gotten out of graduate school over 2 years ago, it’ll be great to interact with other working artists again on a day to day basis and be a part of the dialog.
So in addition to working full time on web design and development and running our company, I will be painting again and making other forms of art. It’s been a while since I’ve had a space to carry out my more involved art projects. I can’t wait to get started.
